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August 14, 2005 - August 20, 2005
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August 28, 2005 - September 3, 2005

GREAT NEWS!

such great news to hear finally, people are getting tired of seeing actresses and not REAL MODELS in advertising campaigns! wooohooo! thanks for the vote in our direction i am fashion girls!!! blessings to your blog! i quote:  "Mr. Jacobs, perhaps next season you will use a real model instead of another celebrity." but i wonder if they hate me cuz i have t-shirt with my aninaMINIme on it...(she glances worried around)...

I am Fashion: Terrible ad of the season: LV and Uma Thurman.

I could not agree more. I am so over celebrities not only having their own niche as actors/singers but now they're designers, models, covergirls...everything! Celebrities are taking over the world! While I understand that these are great business ventures for them, but stick to your own field and let other people work in non singing/acting arenas! How boring would it be if Gisele came out w/ her own CD?!


Helsinki train station

video thumbnailVideo
video thumbnailVideo
N gage guy
N gage guy


Last night after my nokia brainstorming meeting i went to take the train home and was freaked out by all the tons of young people at the train station! Beer bottles everywhere and drunk people all over. The floor was littered in broken glass. It looked like they had just had a big rave party in the train station. I saw a guy with an Ngage and asked him what had just happened. He said, "it's a saturday night. It's the weekend." and then i watched him turn the phone sideways and start to telephone! I never had ever figured out how to phone on the Ngage. . .


Nokia party



In the night i got invited to a nokia party at studio51. It was so fun to go out and i really enjoyed myself. I could not stay too late because the next day . Had a photo shoot early. One thing is great so far i discover about helsinki, there is always room to have a big boogy on the dance floor.


Shooting editorial

Tintti
Tintti
video thumbnailHow to make a perfect eyebrow video
Setup
Setup

Lumina finnish makeup
Lumina finnish makeup
Pola's
Pola's

Funny guppy fish
Funny guppy fish

Today i am working with Tintti Alanko, the makeup artist i worked with at the Vero Moda Show. We are shooting anna magazine!



I had meetings in the morning at nokia, ate lunch with oskar, and went to my editorial job booking at 3pm. Shooting editorial is much different than catalog. For one thing, the makeup artist has a lot more freedom of interperitation based on the colors of the clothes, the style, and the story we are telling with the photos.

Second, the clothes are from all different brands and mixed together to illustrate or talk about a trend or "lesson" in how to use this season's clothes to create a look. Accessories play a big sold and shoes, coats, shirts, etc must all be available for sale in the shops by the time the photos print.
In the editorial shootings in finland it is the editors who are the most important. It is they who tell the story and it is they who do the styling.
Another big difference is that for editorial you get paid very little if anything (the more important the mag the less you are paid). The reason for this is that the mag gives you exposure and photos in print showing that you work, for your portfolio. The more work you have to show in your portfolio means the more you are paid for catalog. It's kind of like a CV or resume. So working for magazines means you can have a better chance to make money in catalog and advertising campains because more people can see what you and know who finds value in you as a model and is booking you.
Editorial is also more fun photos because everyone is more free to be creative (depends on the magazine).

I really loved the clothes for this shooting. They were really colorful and totally made for me! You know it's a great job when the people you work with have a lot of experience and you want to buy all the clothes for yourself and year them as styled in the photos!


I have a doppleganger!

Anina and anina
Anina and anina


In the middle of my meeting at nokia comes a knock on the door and my host opens and introduces me to a strawberry blonde with red highlights girl working for nokia NAMED ANINA!!!! She's a tech girl working in the labs and she knew about me my website and projects with nokia! She was so kind and i was so proud that such an awesome tech chick exists! Can you believe that! Two anina's working with nokia!